Learn Ecommerce Product Management with a PM at bigbasket

E-commerce has transformed the way we shop and do business, and staying ahead in this dynamic arena requires specialized skills and knowledge. Industry-led online classes offer a unique advantage for aspiring product managers in the competitive E-commerce landscape. Gain insights into the intricacies of E-commerce for Managers with the practical and actionable lessons provided by a Product Manager at bigbasket through Pragmatic Live’s interactive classes.

Understanding the E-commerce Fundamentals

Certain core principles and metrics lay the foundation for success in online businesses. A key aspect of the Pragmatic Live online classes is to explore the fundamentals, such as deciphering the average order value and identifying crucial performance indicators. Insight into these metrics opens doors to strategic decision-making and aligns efforts with an organization’s North Star.

Navigating E-commerce Search Mechanisms

Search functionality amasses to the holy grail of E-commerce sites. Ensure products are easily found by potential buyers, not just searchable. E-commerce design courses with pros unveil efficient search techniques, boosting user engagement and conversions.

Decoding E-commerce Advertising

A significant chunk of E-commerce success is credited to strategic advertising. Courses detail sponsored product placements on Amazon and retargeting ads across social media. This knowledge is crucial for product managers who need to understand the consumer journey and create ad strategies that convert leads into loyal customers.

Enhancing Customer Communication

Communication with customers is pivotal in fostering long-term relationships and building trust in an E-commerce setting. Learning the nuances of when and how to trigger messages to customers can significantly improve user experience and customer satisfaction. Aspects such as crafting compelling messages and timing their delivery play a central role as taught by industry veterans in these interactive classes.

The Proactive Approach of an E-commerce Product Manager

Online classes offer practical tools for presenting products attractively on listing pages. Understanding what information is critical on a feeding page and how to present it impactfully is part of the product manager’s expertise. This hands-on training ensures that attendees learn to make data-driven decisions that resonate with current industry standards.


In a rapidly evolving online marketplace, proficiency in product management is key to driving E-commerce growth. Pragmatic Live’s interactive sessions led by bigbasket’s PM cater to aspiring and practicing E-commerce managers’ educational needs. Engage with real-world scenarios, practical exercises, and expert insights to elevate your E-commerce management skills. Embrace the opportunity to grow your expertise within a community of like-minded professionals and become an adept steward of online retail innovation.

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Upcoming Cohorts of PG Diploma Program

Cohort 17

Starts: 3 Apr’21

Registrations close on 27 Mar’21
Seats Left: 3

Cohort 18

Starts: 20 Apr’21

Registrations close on 16 Apr’21
Seats Lefts: 14

Cohort 19

Starts: 18 May’21

Registrations close on 14 May’21
Seats Lefts: 15

Artificial Intelligence Program


Program Features

  • Learn advanced skills and gain a thorough understanding of modern AI
  • Solve Real world projects in AI
  • Learn to build AI models from the scratch
  • Not a Job Guarantee Program

Great For

  • Working professional in managerial role who want to develop core AI skills to build their career in machine learning and AI
  • Founders & Entrepreneurs who want to learn and apply AI in their own businesses
  • Management Consultants looking to understand the applications of AI across Industries
  • Senior Managers & executives wanting to develop a strategic understanding of applied AI


Upcoming Cohorts of PG Certificate Program

Cohort 17

Starts: 22 Mar’21

Registrations close on 18 Mar’21
Seats Available: 12

Fees: $2499 $1899


Cohort 18

Starts: 20 Apr’21

Registrations close on 16 Apr’21
Seats Left: 14

Fees: $2499 $1899


Cohort 19

Starts: 18 May’21

Registrations close on 14 May’21
Seats Left: 15

Fees: $2499 $1899


Flipped Classroom


Our learners learn by discussing and debating on real-world problems and are actively involved in the solution design process.

Conventional classroom

Sage on Stage

  • A teacher shares the knowledge via live presentations
  • Teachers are at the center of the learning and considered sage on stage
  • Knowledge transfer is one-way and the focus is on knowledge retention
  • Learners don’t get to discuss their ideas or opinions in the class
  • Hence, most learners are unable to apply these concepts in their everyday work life
  • Great for scenarios, where knowledge acquisition and retention is the only focus

Flipped classroom

Guide on side

  • Learners are the center of the universe
  • Classes are meant for healthy discussions and debates on topics
  • Learners go through the material on their own provided by the mentors
  • Mentors work as guide on the side, with the learners
  • Learners develop skills on problem solving, critical thinking and self-learning – the 21st century skills that employers look for
  • Great for scenarios where application skills matter
  • 21st century skills require guide on the side. Simply acquiring knowledge is worthless now.

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