Product management is a vital aspect of lean product management, as it helps reduce waste and increase efficiency. In this lesson, we will explore the concept of epics, how to define them, and how to break them down into manageable tasks.

What Are Epics?

An epic is an agile artifact that originated from the agile manifesto. It is a large piece of work that can be broken down into specific tasks or user stories based on customer needs. Epics encompass more than one functionality or feature, making them a substantial task that can be divided into smaller, more manageable stories or tasks. They often span multiple sprints and releases, depending on the organization’s classification.

Defining Epics

Defining what qualifies as an epic versus a user story is an essential skill in product management. Epics typically describe the desired output of a user requirement. They follow a standard structure, similar to user stories, but are more comprehensive due to the volume of work involved. The structure of an epic includes a value statement, a business outcome hypothesis, a leading indicator, and non-functional requirements.

Value Statement

The value statement highlights the value your product creates and how it outperforms existing products. It answers questions like “For X, who wants to do Y, what is the solution, and how does it benefit them?” This statement showcases the unique value proposition of the product.

Business Outcome Hypothesis

The business outcome hypothesis outlines the economic benefits the business can expect if the hypothesis is correct. This component should contain measurable elements to evaluate the success of the epic.

Leading Indicators

Leading indicators are early measures that can predict the business outcome. These metrics validate assumptions made in the epic hypothesis statement. Examples of leading indicators include adoption rate, customer satisfaction, and revenue growth.

Non-Functional Requirements

Non-functional requirements are used to judge the operations of a system. They focus on aspects like scalability, capacity, reliability, and other factors that impact the overall performance of the product.

The Origins of Epics

Epics originate from larger focus areas called themes. These themes span the organization and align with business objectives. Initiatives are then derived from these themes, representing the specific actions required to achieve the desired outcomes. Teams break down initiatives into manageable chunks of work to form epics. This hierarchical structure ensures alignment between the overarching business objectives and the day-to-day tasks performed by product teams.

The Importance of Epics

Understanding and effectively utilizing epics is crucial, especially when managing multiple products or product lines. By defining and breaking down epics, product managers can align the desired user requirements with the overall business objectives. Epics act as a bridge, connecting themes, initiatives, and user stories, ensuring that every task contributes to the overall product vision.


Epics play a vital role in lean product management, enabling teams to work efficiently towards achieving their business objectives. By defining and breaking down epics, product managers can effectively align customer needs with the organization’s goals. Remember to clearly define the value statement, business outcome hypothesis, leading indicators, and non-functional requirements when creating an epic. Embrace the power of epics and maximize your product management skills!

Leave a Comment

Your email address will not be published. Required fields are marked *


Upcoming Cohorts of PG Diploma Program

Cohort 17

Starts: 3 Apr’21

Registrations close on 27 Mar’21
Seats Left: 3

Cohort 18

Starts: 20 Apr’21

Registrations close on 16 Apr’21
Seats Lefts: 14

Cohort 19

Starts: 18 May’21

Registrations close on 14 May’21
Seats Lefts: 15

Artificial Intelligence Program


Program Features

  • Learn advanced skills and gain a thorough understanding of modern AI
  • Solve Real world projects in AI
  • Learn to build AI models from the scratch
  • Not a Job Guarantee Program

Great For

  • Working professional in managerial role who want to develop core AI skills to build their career in machine learning and AI
  • Founders & Entrepreneurs who want to learn and apply AI in their own businesses
  • Management Consultants looking to understand the applications of AI across Industries
  • Senior Managers & executives wanting to develop a strategic understanding of applied AI


Upcoming Cohorts of PG Certificate Program

Cohort 17

Starts: 22 Mar’21

Registrations close on 18 Mar’21
Seats Available: 12

Fees: $2499 $1899


Cohort 18

Starts: 20 Apr’21

Registrations close on 16 Apr’21
Seats Left: 14

Fees: $2499 $1899


Cohort 19

Starts: 18 May’21

Registrations close on 14 May’21
Seats Left: 15

Fees: $2499 $1899


Flipped Classroom


Our learners learn by discussing and debating on real-world problems and are actively involved in the solution design process.

Conventional classroom

Sage on Stage

  • A teacher shares the knowledge via live presentations
  • Teachers are at the center of the learning and considered sage on stage
  • Knowledge transfer is one-way and the focus is on knowledge retention
  • Learners don’t get to discuss their ideas or opinions in the class
  • Hence, most learners are unable to apply these concepts in their everyday work life
  • Great for scenarios, where knowledge acquisition and retention is the only focus

Flipped classroom

Guide on side

  • Learners are the center of the universe
  • Classes are meant for healthy discussions and debates on topics
  • Learners go through the material on their own provided by the mentors
  • Mentors work as guide on the side, with the learners
  • Learners develop skills on problem solving, critical thinking and self-learning – the 21st century skills that employers look for
  • Great for scenarios where application skills matter
  • 21st century skills require guide on the side. Simply acquiring knowledge is worthless now.

Request Callback


Let us help you guide towards your career path

  • Non-biased career guidance
  • Counseling based on your skills and preference
  • No repetitive calls, only as per convenience

If the calendar is taking time to load you can click on the link below to schedule a call:

Click here to schedule a call