Master Roadmapping in 5 minutes!

In the world of product management, roadmaps are a crucial tool for success. Roadmaps provide stakeholders with a clear understanding of how a product will evolve, aligning it with the business vision. They also help identify necessary changes and allocate resources to stay ahead.

What is a roadmap?

A roadmap is a visual representation that tells the story of a product’s journey, from the initial idea to launch and sometimes even decline. It can be as detailed as including research, strategies, and tasks or as high-level as defining major milestones.

Types of roadmaps

There are two primary types of roadmaps: timeline-based Gantt charts and roadmaps without dates.

Timeline-based Gantt charts

A timeline-based roadmap, often presented as a Gantt chart, provides a chronological view of initiatives, themes, or epics. This type of roadmap helps teams understand how different initiatives relate to each other over time. It allows for better planning and resource allocation by clearly outlining the tasks and assigning responsibilities.

Roadmaps without dates

Roadmaps without dates are more focused on providing a broad idea of the product’s progression and major milestones. They are typically used for external communication with customers or internal audiences like sales, marketing, and operations teams. Unlike timeline-based roadmaps, they don’t include specific dates and are designed to give a high-level overview rather than detailed planning.

Choosing the right tool

There are various tools available for creating roadmaps, such as Product Plan, Excel, or even a simple calendar. These tools help visualize timelines, tasks, and interdependencies, making it easier for teams to collaborate and stay aligned.

The importance of roadmapping

Roadmapping is a critical skill for product managers. Having a clear roadmap allows teams to prioritize effectively, encourages collaboration, and enables better ideation. It provides a shared vision and direction, aligning everyone towards a common goal.


Roadmaps play a fundamental role in product management, ensuring that all stakeholders are on the same page and working towards a shared vision. With the right roadmap, teams can plan, prioritize, and allocate resources effectively, leading to successful product development and launch.

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