Airbnb is an online marketplace and a hospitality service that facilitates leasing or renting of residential properties to guests. Although today this startup needs no introduction, Airbnb did not become a billion dollar company overnight.

The key learning objectives of this case study are to understand and consider the conceptual phenomenon of innovation; consumer-centric approaches for bringing innovation to practice; and the value of marketing for consumer-centric innovation.

The case study is to be solved in a self-paced format. We will be providing you with a sample solution and would recommend you to do a self-assessment after going through the explanation. In case you would like to discuss the problem & solution with the course instructor, you can reach out to us further on


We don’t believe just watching videos is enough to make you a product expert. With this in mind, we have built real-world case studies which are holistic in nature containing scientifically proven pedagogical methods to help improve learning outcomes.

capstone project

Real World Problem Solving

These cases will typically be based on a real live project, giving you insight into what it’s like to work at that particular organization as a PM.


In-Depth Product Focus

We help you in evaluating your thinking process, strategic skills, and ability to make a strong case for your interview recommendations.

career guidance

Experienced Mentors

Learn with experienced industry folks with 10+ years of hands-on Product Building to analyze and develop solutions to the challenge it poses.


Practical Skill Building

Our philosophy is that there are no right or wrong answers. We aim is to give you the best product experience since practice makes perfect.

Course Curriculum

Case Study Session 9
Case Study AirBnB 01:00:00
Upload AirBnB Assignment 1 week, 3 days
Upload your AirBnB Assigmnent 10, 00:00
Quiz 00:30:00
Solution 00:30:00
Self Evaluation 00:10:00
Case Study Feedback 00:01:00
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